Pop singer Ariana Grande had a song and an entire merchandising line about NASA. If a company misuses the logo, NASA’s legal office will often send a cease and desist letter, Ulrich said.Īfter Coach released its line of NASA apparel, high-end designers including Heron Preston and, more recently, Balenciaga, released their own lines. And, of course, NASA wants to make sure its brand isn’t used for any untoward purposes, such as in a way that suggests that NASA endorses a company or product. Ulrich’s job is just to ensure that the logo is used in a way that’s consistent with the space agency’s approved aesthetic guidelines. If a company wants to print NASA logos on t-shirts or coffee mugs, it just has to send an email to NASA’s merchandising department, per the legal requirements. It’s not typically how licensing deals work, but, because NASA is a government agency, much of its assets - including photos, logos and even technology designs - are in the public domain.
#Nasa logo 2022 free#
It’s all free of charge, and NASA doesn’t make a dime off it.
#Nasa logo 2022 license#
But the reason there’s so much interest in slapping NASA logos on everything from Vans sneakers to trucker hats may have something to do with the fact that these companies don’t have to license the logo. Not all of those requests get approved, Ulrich added. Last year, there were “over 11,000 requests,” he said - an all-time high. It’s now come to the point that we get out on average 225 a week,” Ulrich said. Chris Pizzello/Invision/APĪfter the line of Coach apparel came out, things blew up.
#Nasa logo 2022 movie#
Īnd the “worm” has since returned to official use and cemented its widespread adoration, at least among diehard space fans.Ĭhris Evans wearing a hat with the NASA "worm" logo at the MTV Movie and TV Awards on Sunday, June 5, 2022, at the Barker Hangar in Santa Monica, Calif. NASA, which had barred the use of the worm after it was retired in the 90s, changed its opinion on the matter, allowing Coach to use the logo, Ulrich said. Some of the latest sales boom can be traced back to a surprising place: American luxury fashion house Coach, which debuted a line of NASA-branded apparel in 2017, Ulrich told CNN Business.Ĭoach originally approached NASA to ask if it could use the “worm” logo, the retro design that the space agency used from 1975 through 1992.
He’s been in his role for more than two decades, so he’s seen the trends ebb and flow. And NASA’s multimedia liaison, Bert Ulrich - who oversees the use of NASA logos in film, TV and on apparel - confirms the demand for NASA branded apparel is far from petering out, at least based on the number of logo deals he’s been approving. There have been several trend pieces about the phenomenon in recent years. Once you start noticing them, it’s hard to stop. They’re on backpacks, t-shirts, sneakers, hats, sweatshirts, phone cases, tote bags and jackets. The wet dress rehearsal will be the final major test for the Artemis I mission and will ensure the rocket, spacecraft, ground equipment and launch team are “go” for launch.On any given day, a thirty minute walk around New York City can yield at least a few NASA logo sightings. In addition, the team has continued to retract the 20 platforms that surround the Space Launch System rocket and Orion spacecraft ahead of rollout on March 17 for the wet dress rehearsal test. While painters added parts of the iconic logo before the segments were stacked, they had to wait until the boosters were fully assembled to finish the job. This week, the Kennedy team also completed painting the NASA worm logo on the Space Launch System solid rocket boosters. Technicians will finish up preparations to transport the rocket traveling at a top speed of 1 mph to Launch Complex 39B for a wet dress rehearsal test ahead of the Artemis I launch. Soon, the 6.6-million-pound crawler will go inside the VAB and slide under the Space Launch System rocket and Orion spacecraft placed on the Mobile Launcher. Photo credit: NASA/Chad SiwikĮarlier today, engineers and technicians at NASA’s Kennedy Space Center in Florida drove Crawler Transporter-2, which will carry NASA’s Moon rocket to the launch pad, to the doors of the Vehicle Assembly Building (VAB). Soon, it will go inside the VAB where it will carry the Artemis I Moon rocket to launch pad 39B. Engineers and technicians at NASA’s Kennedy Space Center in Florida drove Crawler Transporter-2 on Mato the doors of the Vehicle Assembly Building (VAB).
0 kommentar(er)
